Privacy policy
🔐 PRIVACY POLICY
Last updated: 04/02/2026
This Privacy Policy describes how Akila Beauty, MB collects, uses, and protects the personal data of users of the website.
1. DEFINITIONS
Personal Data: Any information that directly or indirectly identifies a natural person (name, surname, address, email, phone number, IP address, etc.).
Processing: Any operation performed on personal data (collection, recording, storage, modification, deletion, transmission).
Publisher: Akila Beauty, MB.
User: Any person using the website.
2. DATA CONTROLLER
The data controller is:
Akila Beauty, MB
Legal form: Mažoji bendrija
Address: Grūdų g. 33, LT-11302 Vilnius, Lithuania
Company code: 307498186
VAT number: LT100019345417
📧 Email : info@akilabeauty.com
3. WHEN DATA IS COLLECTED
Personal data is collected when:
- Placing an order
- Creating or updating an account
- Making a payment
- Browsing the website
- Submitting a contact request
- Subscribing to the newsletter
- Leaving reviews or comments
4. DATA COLLECTED
4.1 Identity Data
Name, surname, address, title
4.2 Contact Data
Email address, phone number, postal address
4.3 Technical Data
IP address, browser type, cookies, logs
4.4 Financial Data
Billing information
(Bank details are never stored. Payments are processed via secure payment providers.)
4.5 Commercial Data
Purchase history, customer number
5. PURPOSE OF PROCESSING
Personal data is used for:
- Order management and fulfillment
- Delivery
- Invoicing
- Customer service
- Handling returns
- Website improvement
- Fraud prevention
- Marketing communications (with consent)
6. LEGAL BASIS
Data processing is based on:
- Contract performance
- Consent
- Legal obligation
- Legitimate interest
7. DATA RETENTION PERIOD
| Type of Data | Retention Period |
| Customer data | 5 years |
| Accounting data | 10 years |
| Newsletter data | Until unsubscribe |
| Cookies | 13 months |
8. DATA SECURITY
We implement technical and organizational measures to ensure the security of personal data against loss, unauthorized access, modification, or disclosure.
Connections are secured using SSL protocol.
Access to data is restricted to authorized personnel only.
Users are responsible for maintaining the confidentiality of their login credentials.
9. DATA TRANSFERS
Personal data is never sold.
It may only be shared with:
- Maksekeskus AS for payment processing
- Shipping carriers
- Hosting providers
- Authorized marketing service providers
Some service providers may be located outside the European Union.
In such cases, appropriate safeguards in compliance with the GDPR are applied.
10. USERS ’ RIGHTS
In accordance with the General Data Protection Regulation (GDPR), you have the following rights:
- Right of access
- Right to rectification
- Right to erasure
- Right to restriction
- Right to object
- Right to data portability
- Right to withdraw consent
To exercise your rights:
📧 info@akilabeauty.com
A response will be provided within a maximum of 30 days.
11. COMPLAINTS
If you believe your rights have not been respected, you may file a complaint with:
Valstybinė duomenų apsaugos inspekcija
(Lithuanian Data Protection Authority)
12. COOKIES
When browsing the website, cookies may be placed on your device.
They allow:
- Proper functioning of the website
- Audience measurement
- Service improvement
- Marketing actions (with consent)
- Types of Cookies
- Necessary Cookies
- Required for the technical functioning of the website
- Statistical Cookies
- Traffic analysis (e.g., Google Analytics)
- Marketing Cookies
- Targeted advertising
- Social Media Cookies
- Meta, TikTok, etc.
13. COOKIE MANAGEMENT
Upon your first visit, a banner allows you to:
- Accept
- Refuse
- Customize your preferences
You may modify your preferences at any time.
14. POLICY UPDATES
This Privacy Policy may be updated at any time.
The version published on the website is the only applicable version.
15. CONTACT
For any questions:
📧 info@akilabeauty.com